Last Updated February 14, 2023
Welcome to my Cruelty-Free Makeup Brands List 2023! I choose to support cruelty-free brands even if they have a parent company that is not cruelty free. I believe that supporting animal-friendly companies goes a long way toward the eventual elimination of animal testing. If a brand is not cruelty free but decides to go cruelty free, I will support them! I want brands to stop testing on animals.
Please note, I believe that PETA’s Beauty Without Bunnies List and Leaping Bunny’s Cruelty-Free Lists to both be accurate. I reference both of those sites. My list is as comprehensive as I’ve been able to make it, but new brands are popping up every day, and I add them as fast as I can.
How to Start Going Cruelty-Free
- Bookmark my Cruelty-Free Makeup Brands List.
- Join the PhyrraNyx Facebook Group to make new friends, share makeup looks & talk about cruelty-free beauty.
- Subscribe to my Youtube Channel for cruelty-free beauty.
- Watch my Practical Guide to Going Cruelty-Free.
- Visit Leaping Bunny.
Thinking of Going Vegan?
Be sure to check out this awesome guide from the experts on how to switch to a vegan lifestyle.
Hooded Eyes Makeup Manual
I wrote a book called Hooded Eyes Makeup Manual just for you! It has real people with unfiltered tutorials and guides. Every brand in the book is on my Cruelty-Free Makeup Brands List! If you are new to makeup, a makeup enthusiast, a cruelty-free beauty lover, or someone with hooded eyes, you will love this book! Get your copy from Amazon!
Favorite Content To Get You Started
- Do I have hooded eyes?
- When rosacea flares up
- My current obsessions
- The best nude lipsticks for fair skin
- Pressed pigments is code
- How to create a skin care routine with The Ordinary
- What makes an indie brand indie?
- Bidets are the best
- Put a spell on everyone around you with hexennacht perfume
- Best gothic highlighters
- The best cruelty-free hairsprays
- Best cruelty-free dry shampoos
- The best heat protectants under $20
- Best light coverage foundations for dry skin
- The best cruelty-free drugstore foundations
- Best drugstore foundation for under $10
- The #1 thing you can start today to be a happier person
- I’m proud to be a villain: lessons on narcissists
- Best red lipsticks for fair skin
- The #1 thing you need to stop wearing to feel pretty
New Cruelty-Free Makeup Brands List
My new Cruelty-Free Makeup Brands List is easily searchable! You can choose a letter from the drop down, or click any of the boxes to refine your search.
- When you see the green dot for vegan next to a brand, that means that the brand is either 100% vegan or has an easy to shop vegan section on their website.
- The grey dot means that the brand is cruelty-free but has a non-cruelty-free parent company.
- When you see the pink dot, it means a brand is Leaping Bunny Certified, the gold standard for cruelty-free beauty!
- See a list of grey area brands and brands that test on animals.
Please Note: I now believe that all PETA’s Beauty Without Bunnies Program Brands are cruelty-free. Here’s why. I’m still working on adding all PETA brands to my list.
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*hype Nail
*hype Nail Animal Testing Policy At *hype, we pride ourselves in offering the highest quality nail care products on the market, while staying ahead of industry trends. *hype nail is plant-based with performance and 5-Free. We never test our products on animals, and we utilize some of the best essences and pigments available worldwide. Our…
January 1, 2019
100% Pure
See all of my 100% Pure cruelty-free makeup features. About 100% Pure 100% PURE® isn’t just our name. Or just our ingredient list. 100% PURE is a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE® is so important. We strive to live with compassion, kindness and empathy; to…
103 Collection
About 103 Collection A new brand of beard, hair & skin care founded by a husband and wife, Delfondo & Melinda Herron. 103 Collection is unique with a full offering of vegan lifestyle products for both men & women. Our goal is to provide consumers with healthy lifestyle products that are paraben, phthalate, SLS, and…
1121 Apothecary
About 1121 Apothecary The tale of the 1121 adventure began in my apartment kitchen. Years ago, I received a gift from my beloved Aunt Gail of beautifully scented soaps of fun shapes and colors. I fell head-over-heels in love with these little bath treats, and was jonesing for more, so I visited the company’s website…
14e Cosmetics
About 14E Cosmetics 14e cosmetics was founded by professional makeup artist, Emma Fortini. Raised near the beach in sunny San Diego, she recognized the importance of taking care of her skin at an early age. Tired of dealing with sunburns and constant acne breakouts into her adult life, Emma began to explore natural solutions. As a…
153 Boutique
About 153 Boutique 153 Boutique is a family company that handcrafts organic skincare products with love so you can love the skin you are in. Our ingredients are organic,vegan-friendly, and sustainable. We do not test our products on animals and strive to work with suppliers who share our belief in being cruelty-free and vegan-friendly. We…
21 Drops
About 21 Drops At 21 Drops, our commitment to purity in healing originates at the very beginning. All of the essential oils that go into our blends are sourced from sustainable, indigenous habitats and are held to a rigorous, self-imposed therapeutic standard: All of our individual essential oils must be therapeutic quality, 100% natural, and…
2B Colours
About 2B Colours 2B IS FUN & COLOUR AND COLOURS ARE INSTANT HAPPY MAKERS. THAT’S WHY 2B IS SO MUCH FUN TO EXPERIMENT WITH. YOU SIMPLY CAN NOT RESIST OUR BUDGET FRIENDLY PRODUCTS. MORE THAN 100 DIFFERENT COLOURS OF NAIL POLISH, FACIAL PRODUCTS THAT WILL GIVE YOU A NICE AND SOFT SKIN AND A WIDE…
2nd Kind
About 2nd Kind 2nd KIND is a natural, cruelty-free skincare company focusing on providing products to make everyone feel more confident in themselves & their skincare routine. Our mission is to promote the self-love where gratitude to yourself comes 1st & skincare is a close 2nd. Do you test on animals? Absolutely not & never…
3rd Rock Essentials
About 3rd Rock Essentials Made entirely and only from food grade edible ingredients, our products are free from synthetic components and toxic substances, including endocrine-disrupting chemicals. 3rd Rock Sunblock, Inc. provides the World’s only alkaline sunscreen with unsurpassed UVA protection, oil-free petroleum jelly alternatives, and an alternative to antibiotic ointments – we say, “If you…
4 Elements
About 4 Elements We want to leave as small of a footprint as we can, so our products are good for people and for the Earth which is why we named it 4 Elements. We wanted to capture the essences of Earth, wind, water and fire which are included in our products. We create products…
4 Legger
About 4 Legger 4 Legger™ is on a mission to give every dog a healthy bath using sustainably sourced (planet friendly), cruelty free, safe and non-toxic dog grooming products! 4 Legger’s USDA Certified Organic Dog Shampoo is made to Human Grade Food Standards. Our USDA Certified Organic Healing Balm for paws and nose and our…
4Ever Magic Cosmetics
About 4Ever Magic Cosmetics The Founder of 4Ever Magic Cosmetics is a cosmetic visionary with a chemist’s soul and heart of a woman who takes pride in her cosmetics. She pioneered the exclusive formula used in the company’s signature product, Double Shade Seductive Eyebrow Gel. Frustrated because of a lack of long lasting, smudge free…
April 2, 2019
7 Virtues
About 7 Virtues Our founder Barb Stegemann was a journalist who never set out to make perfume. When her best friend was wounded on his mission to liberate women and girls in Afghanistan, she took on his mission of peace while he healed. Sourcing legal orange blossom and rose essential oil crops freed Afghan farmers…
January 1, 2019
786 Cosmetics is cruelty-free and halal
786 Cosmetics nail polishes are certified vegan and cruelty-free by PETA (People for the Ethical Treatment of Animals). Our nail polishes contain no animal products or byproducts and they are not tested on animals. 786 Cosmetics nail polishes are manufactured and produced in the United States. 786 Cosmetics has worked alongside Islamic scholars to understand…
October 29, 2019
7th Heaven
About 7th Heaven If you love natural ingredients, our products are bursting with the most delicious ones under the sun! A complete range of top to toe beauty treats, good for your skin and your wallet!
January 1, 2019
8Greens
About 8Greens “When doctors could do no more, I went in search of solutions. This journey took me all over the world, to places I never imagined visiting. I was lucky enough to find solutions and discover the immense value of smart nutrition. Changing my nutrition changed my health, and 8Greens was my way to…
A England
See all A England features! About A England A England is the creation of Adina Bodana. A little girl painting her fingernails with watercolours was the start of a long life passion. Born in Milan, Italy, Adina worked as a designer for fashion, ballet and opera, assisting Gianni Versace and as a free lance. She…
A Girl’s Gotta Spa!
See my A Girl’s Gotta Spa! features. About A Girl’s Gotta Spa! It’s too easy to neglect ourselves and become worn out, stressed out, and run down. Can you remember the last time you just took some time just for you? We have a quick way for you to regain some me time. A…
A Joy Forever Bath & Body
About A Joy Forever Joy Forever are bespoke bath, body and apothecary products, handcrafted in micro-batches with the highest quality vegan, cruelty-free plant butters, essences and botanicals from around the globe.
A Wild Soap Bar
About A Wild Soap Bar Since 1995, our family’s been carefully handcrafting natural, scratch made soaps and body care products featuring responsibly wildcrafted and organically grown botanicals that are safe for all living things and a joy to use. To give back, a portion of our profits are donated each year to the Lady Bird…
ABBA Pure Performance Hair Care
About ABBA Pure Performance Hair Care For over 25 years ABBA® Pure Performance Hair Care has been a leader in product formulation. We were the first brand to make 100% Vegan hair care products and our Gluten-Free ProQuinoa Complex™ delivers performance, protein and purity like no other professional salon brand on the market. Give it…
Acid-2-Alkaline
About Acid-2-Alkaline Chemical Free. Preservative Free. No Additives. No Synthetics. Do you really know what is in the products you use? If you would like to avoid the thousands of chemicals used in everyday health, beauty and household products, then use only our all natural, chemical free, cruelty free, additive free, organic and vegetarian products….
Activist Skincare
About Activist Skincare I am deeply passionate about helping others avoid toxins, nourish their bodies inside and out, and set on a path of healing. Similarly, I feel a strong sense of responsibility to live in balance with our mother earth, the source of health and wellness. That is why I founded Activist and created…
Acure Organics
About Acure Organics We are skin & hair wellness enthusiasts who believe in the power of purity to uplift the way you feel. We want to see every action you take lead to a stronger, healthier, more vibrant you that is ready to kick ass and take names. We source the highest quality ingredients for…
Aether Beauty
About Aether Beauty Aether Beauty products are and will always be vegan and cruelty-free. We ban all animal-derived products including: Beeswax, Lanolin, Honey, Collagen, Gelatin, Carmine, Guanine, Tallow, Squalane, Ambergris, Estrogen, Retinol. Plus we source naturally derived, organic and fair-trade organic ingredients whenever possible. Āether Beauty bans over 1300 ingredients in all of our formulas…
Aether Lashes
About Aether Lashes WE BELIEVE BEAUTY SHOULD BE TRULY CRUELTY-FREE. With the rise in popularity of mink fur lashes, we knew there had to be a fur-free, truly cruelty-free alternative. So we set out to offer lashes that are as lifelike, lightweight, and luxurious-feeling as mink – but are NON-FUR and vegan-friendly. Our lashes are…
Afterglow Cosmetics
About Afterglow Cosmetics Afterglow Cosmetics is not only dedicated to creating safe and beautiful cosmetics to fit your skin tone and skin needs, but also your beauty beliefs. That’s why we’re happy to offer an array of vegan cosmetics. The only ingredient in our formulas that is considered an animal bi-product is beeswax. Remember! Afterglow…
AG Hair
About AG Hair At AG Hair we pride ourselves on our meticulous selection of natural ingredients, ensuring they are gentle on hair but that they also deliver results. If we don’t believe in the integrity of the ingredient, simply put, we won’t use it. Which is why we leave out common ingredients like salt, paba,…
Ageless Derma
About Ageless Derma The idea of creating a line of Vegan and Organic skincare products springs from my own personal journey. It’s more than just a business decision, it’s my passion and believe. I have been a Vegetarian for more than 30 years, but after much learning about a healthy, guilt-free lifestyle, I finally turned…
AHAVA
About AHAVA You will never find parabens in AHAVA formulas. All products are vegan, just like AHAVA products have always been. AHAVA products endure strict allergy testing and are approved for sensitive skin. Our natural ingredients are sourced from nature, never from GMOs. AHAVA formulates products without the questionable compounds sodium lauryl sulfate (SLS), Phthalates…
Ainhoa Cosmetics
About AINHOA AINHOA is one of Europe’s most innovative cosmetic and skin care brands developed with the latest scientific advances, and combined with natural ingredients. Originating in Spain, AINHOA is widely used throughout the world with its products selling in over 50 countries. For the last 20 years, AINHOA has provided women across the world…
Akamai Subscription Box
About Akamai Typical personal care products are fraught with unhealthy, unnecessary chemicals. Mainstream brands promote too many products, while advertisers & the media perpetuate misinformation about body care & grooming. The reality is — the mainstream approach to personal care and grooming is out of control. If you believe the hype, then in order to…
Alaska Glacial Mud Co
About Alaska Glacial Mud Co. All products are manufactured using only natural, wild and certified organic ingredients in small batches. We do not use synthetic fragrances, colors fillers, propylene glycol, parabens, sulfates or pthalates. All products are cruelty-free and are allergy tested for all skin types. Founded in 2006, Alaska Glacial Mud Co. sustainably hand-harvests…
Alba Botanica
About Alba Botanica Alba Botanica® is grounded in compassion and the ethical treatment of all living things. We look out for our furry friends by ensuring that none of our products, or any of the ingredients in them, are tested on animals. The Leaping Bunny logo is an internationally recognized symbol for cruelty-free cosmetics, personal…
Alexami
About Alexami Every Alexami product contains 100% of the highest quality organic ingredients and pigments. We don’t believe in cheap fillers and never compromise on quality over costs. We are committed to protecting the environment and use recyclable packaging where possible. We do NOT test on animals and never will. Alexami invests in the best…
Alima Pure
About Alima Pure You should be able to depend on your makeup to look and feel awesome. All. Day. Long. Your makeup should enhance your best features without hiding who you are. You should be able to find an amazing foundation match and colors that inspire your self-expression. We make makeup that doesn’t compromise.
All Terrain
About All Terrain All Terrain sells effective skin protection products containing safe and clean ingredients to help people live more active, healthier lives. All Terrain’s products try to disprove the myth that if the products contain natural-based ingredients, it can’t work as well as chemical-based products. The products are developed by and for outdoor enthusiasts…
Alterna
About Alterna An alternative vision born in salons: premium hair products free of additives or harsh ingredients. And a revolution in haircare was born…Alterna. A trailblazer in the world of luxury haircare and styling, Alterna has always been about purity and innovation inspired by skincare science. No more choosing between natural ingredients and high performance…
Ambre Blends
About Ambre Blends Our comprehensive line of skin and body care products is designed around our five Ambre Blends essences. Each essence is a handcrafted work of art, sourced from organic ingredients to perfectly complement your body’s natural chemistry. After applying, each essence syncs with your chemistry to radiate a scent unique to you. Try…
Amika
About Amika amika was founded by industry OUTSIDERS in Williamsburg, Brooklyn in 2007 and is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection we believe in an idiosyncratic and totally individual version of beauty. The result is a culture of inclusion and positivity, all while delivering puddles of fun and a…
Anastasia Beverly Hills
See all of my Anastasia Beverly Hills makeup features! About Anastasia Beverly Hills Romanian-born beauty entrepreneur Anastasia Soare launched her namesake brand with a Beverly Hills flagship salon in 1997 and the company’s first product line in 2000. Rooted in the sacred geometry of the Golden Ratio, ABH creates prestige cosmetics for a passionate…
Andalou Naturals
About Andalou Naturals Beauty happens in the moments of the everyday – the little choices that we make along the way that all add up to monumental change. Commit to defining your beauty one action at a time and be Empowered, Radiant, and True. As the 1st beauty brand to achieve Non-GMO Project Verified status,…
Annmarie Gianna Skin Care
About Annmarie In 2008, healthy living bloggers Annmarie and Kevin Gianni powered up a vegetable oil-powered RV and embarked on a 2½-year journey across North and South America. Their goal: to track down the best natural-care products and protocols to share with viewers of their popular YouTube videocast, The Renegade Health Show. While Annmarie and…
Antonym Cosmetics
About Antonym Your skin deserves natural ingredients, it just shouldn’t be at the expense of achieving the look you love. Until now choosing natural and organic makeup meant tolerating poor performance. Clean makeup ingredients equaled weak pigmentation and color payoff. There was a gap between the function and the formulation. We created Antonym beauty to…
Aquis
About Aquis Hair Care It’s time to take self-care to your hair. To stop talking about “good hair days” as if they are happy accidents, and work on building its intrinsic strength. For AQUIS, that meant understanding what’s really happening when you wash and dry your hair. Over three years and countless tests, we found…
Arbonne
About Arbonne Skincare Arbonne skincare products, based on botanical principles, came to fruition in the United States in 1980 and are now shared throughout the world by a growing network of Arbonne Independent Consultants. Building on these same founding principles, the product line has since grown to include both inner and outer health and beauty…
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