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L’Oreal EverPure Sulfate-Free Shampoo & Conditioner Review

ByCordelia

A while ago I purchased L’Oreal Ever Pure Sulfate-Free Moisture Shampoo and Volume Conditioner. I’ve had mixed results with the products, so let me tell you about them.

First the shampoo. I chose the Moisture version. It’s vegan, it contains no harsh salts, lots of natural botanicals, it’s sulfate free and it has an anti-fade system. This is fantastic for my color-treated hair. It cleanses my hair and leaves it feeling pretty good. However, I HATE the smell. It stinks and does smell musky on me. Luckily the rosemary juniper scent fades quickly.

Next the conditioner. I chose the Volume Conditioner, since I’ve been using a sulfate free volumizing shampoo and conditioner for years now. This again is 100% vegan, no drying salts, UVA/UVB filters, an anti-fade system and natural botanicals.This is great for my colored hair. I LOVE the smell of this one, since it’s Rosemary Mint. I wish EVERYTHING in this line was offered in this scent. Unfortunately for me, this conditioner didn’t do a very good job for me as a conditioner as I didn’t find it moisturizing enough. I had to switch back to my other sulfate free conditioner. So I’ll have to try the Moisture Conditioner to see if it’s better or if it just won’t work for me. I felt like this product didn’t condition enough, and that I have some split ends due to it. I also felt like my hair tangled at the bottom two inches of it more frequently.

Would I purchase them again?
I would purchase the shampoo again, though I hope that they change the godawful scent.
I’m going to try purchasing the moisture conditioner to see if it works better for me.
I would not purchase the volume conditioner again.

Cordelia Frost is the creative force behind Phyrra, a treasure trove for cruelty-free indie and goth makeup enthusiasts. She's the author of the game-changing 'Hooded Eyes Makeup Manual' a must-read for hooded eyes makeup.

Cordelia's world is a kaleidoscope of alternative beauty, gothic fashion, and life-enhancing tips, making every visit to Phyrra a journey into a more colorful and inspired self.

47 Comments

  1. I have to admit, this confuses me greatly. L’Oreal is pretty much infamous for animal testing, yet THIS ONE PARTICULAR LINE is Vegan and “Cruelty free”??? I hate to say I’m untrusting of this, but I am untrusting of this.

    1. Hi! This review is from 2010, before I went cruelty free on my blog. If you look at this line in any store that carries it, the packaging (last I checked) says it’s vegan on it. L’Oreal markets this line as 100% vegan (meaning no animal products used in the creation of the product) and it is not tested on animals. As far as I am aware, it is the only line by L’Oreal directly that is vegan. Many sub-companies of L’Oreal are cruelty free, such as Urban Decay, who is also Leaping Bunny Certified. Hope that helps!

  2. I have [dyed] red hair and when I used the Ever-pure conditioner it made the dye fade way quicker than any other shampoo. The John Frieda collection Radiant Red shampoo, even though it contains sulfates, did WONDERS for my hair.

    For some reason L’Oreal and Pantene leave my hair more dull than any others, don’t have a single clue why though because they work so well on almost everyone else. Go figure.

  3. I have color treated hair, so I need a sulfate shampoo to protect the color, and make it look glossy and shiney

    People complain that sulfate free shampoos the lack of sudsy action, which sometimes happens with sulfate-free shampoo, but you can try the Shielo Color Protect Shampoo, which is sulfate free and it lathers up and is better than any sulfate free shampoo I have tried. Definitely best to make your hair look great while being sulfate and chemical free…

  4. That was my experience with this shampoo as well. I took it back because it smelled so bad. It reminded me of cheap men’s Colgate shave cream.

  6. I use two shampoos in the shower, because it takes mashing my hair twice to make it actually lather: Paul Mitchell Tea Tree Special shampoo and Bed Head Urban Anti-Dotes Resurrection shampoo.

    My conditioner is a mixture of Tea Tree, Rusk DeepShine treatment, and the last of my Moroccan Oil mask. My hair is really damaged on top of being thick and disobedient so I have to super-condition it every time I wash.

    1. Wow, that’s a lot of product for your hair! I always have to remind myself that the hair doesn’t have to squeak to be clean, or I over wash.

  7. I was looking forward to your review on these products. I had considered buying them. But it doesn’t sound like these would suit me at all.

    I use the Overnight Repair Treatment from this line and I love it. I don’t recommend using it if you don’t wash your hair the next day. But I love how soft it makes my dry hair feel. I like the smell too.

    Thanks for saving me some $$$ 🙂

  8. I haven’t tried that but I like the no-sulfate premise. I use Pureology and it’s lightweight on the hair. Not as ‘slippery’ feeling as I like conditioner to be, but my hair is great even after lightening with bleach a lot. I just wish there was a nice medium to Pureology’s cost- that I don’t like.

    1. I think – though I’m not 100% sure – that L’Oreal’s Everpure is the same as the Pureology? I think I heard someone mention that at my hair salon.

  9. I wonder if we get this in the UK… I’ve been looking for a good ‘poo… I don’t have a problem with conditioners but I’ve never found a shampoo I’ve liked for my coloured hair.

    1. My favorite for the past few years has been Tigi Superstar Sulfate Free volumizing shampoo and conditioner, as they work really well with colored hair. Hopefully you can try this or find one you really like 🙂

  10. You should definitely try the moisturizing conditioner. I have thick curly coarse hair and this works wonderfully on it! It’s not my go-to conditioner, but it;s still very very good

  11. I got a free sample of the Everstrong version of the shampoo and conditioner. It made my hair dry and greasy at the same time, and it made my hair smell like a very strong men’s deodorant. But I do like the idea that more drugstore brands are making vegan hair products 🙂

    1. Yah the smell is very masculine to me. Sorry that it made your hair greasy! Ick! Yes, I’m happy to see more vegan products, too 🙂

  12. The scent is a bit odd, but I really dislike many of the traditional scents – anything apple scented makes me want to gag!

    1. Hah! I like raspberry or vanillas, something that will harmonize with whatever I’m wearing. Most of the time I’m SOL.

    1. You can buy a shampoo and conditioner set for $12 on amazon 🙂 I think mine were on sale, so they were either that price or slightly less.

  14. I love this stuff. I have really bad dry scalp and this doesn’t irritate it at all. I agree with you about the Rosemary Juniper scent, though. I wish they both smelled like mint.

  15. According to Zoetica Ebb’s hairdye tute over at Biorequiem, volumizing shampoos work by opening up the hair shaft. Which is great for washing out color when you’re ready to change it, but I’m sure it would also mean more tangles. And a volumizing conditioner would have to be formulated so it didn’t “undo” what the shampoo did, so less moisturizing?

    Anyway, I swear by the EverPure Moisture, it has been really good to my dye. I also hear Pureology is great, but it’s a bit on the expensive side. What other sulfate-free stuff have you used? (I’ve read your reviews of Etsy sellers – I’m just wondering if there’s anything new since the last one.)

    1. My favorite for the past several years is Tigi Superstar Sulfate free Volumizing SHampoo and Conditioner. I also have the leave in volumizing spray in conditioner.

      I find it works really well and I’ve never had an issue with buildup with it.

      I think Pureology is the same as the L’Oreal, just different price point?

      1. I think you’re probably right about the Pureology vs. EverPure. I will have to check out the Tigi – thanks for the tip!

  16. I also have been (trying) to use sulphate free shampoo and conditioner for some time. When I first tried these products, I got the conditioner ( i thing the moisturizing one). I HATED it. I went back to the good stuff. Then I randomly got a deluxe sample of the shampoo and I love it. I am pretty sure it was the one you tried, but my memory is foggy. I am frustrated because then I noticed my sulfate free conditioner isn’t cutting it… what brand are you using?

    1. Tigi Superstar Sulfate Free Shampoo, Conditioner and Spray Leave in Conditioner are the ones I’ve been using for years. I do try different sulfate free products and have varying results with them, but the Superstar has always been reliably good.

  17. I don’t like these products. I do like the tigi brand one you recommended! They are pretty awesome. 🙂

  18. Awww. 🙁 Now see, I LOVE the Rosemary Juniper scent. I use the Smoothing formula (In the silver and orange)

    And it does a great job of cleaning while not drying out my scalp and it does hold my color.

    My favorite shampoo. Ever.

    My one pet peeve is the container… the upside-down cap holds water from the shower and I have to try to tip it out before using.

    1. Ahh, I haven’t had that problem with the bottles, but my shower caddy is away from the shower head, so probably why I haven’t experienced it. That would suck! Glad you like the shampoo and scent 🙂

      1. After I used it this morning… the scent made me think of lavender… which I know is a scent that you loathe but I love.

        Hmmm… maybe that is turning you off.

        I haven’t tried the conditioner yet… I wonder if the Moisture or Smooth conditioner does work better. Sadly… these both are in the Rosemary Juniper scents.

        1. Oooh you know, I hadn’t thought about that, but you’re probably right. It’s just most lavender makes me go EWWWW.

  19. I have super-oily hair that I recently colored, and the Volume shampoo does a great job of keeping it clean – to the point that I can even go a day without washing. That’s rare for shampoos.

    1. Very cool! I only wash my hair every 4 to 7 days. Have you ever tried a dry shampoo? I sometimes use that in between.

  20. I use that shampoo too! I adore it. The smell isn’t AWFUL on me, though it’s not my favorite. But I love what it does for my hair. I use the moisture one right now as well, I’d like to try the volume one next. But I find that even the moisture one doesn’t leave my hair as flat as everything else has for…well, years.
    I haven’t tried any of their conditioners, but I usually use Aussie’s leave in conditioner, my hair tends to get super staticy if I don’t, even if I use a conditioner in the shower.

    1. I love the Tigi Superstar volumizing spray leave in conditioner. I do like using that once I get out of the shower to comb through my hair. I’m betting the Aussie one works well in that regard?

      1. Ooh, I haven’t tried the Tigi one. The Aussie one I use isn’t for volumizing…I can’t remember the name off the top of my head (I’m at work!). It doesn’t really do much for volume, but it smells amazing (as Aussie products tend to do), and keeps my hair from sticking to my face from the static!!

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