Is Sephora Collection Cruelty-free?

I often get asked about the Sephora House Brand, is Sephora collection cruelty-free? I know I used to love the Sephora Collection, so I know why people are eager to shop from them. Let’s explore why the Sephora Collection is not cruelty-free.

About Sephora Collection

All Sephora Collection products comply with the most rigorous international laws on product safety—going beyond satisfying European and US cosmetics regulations. They also satisfy the strictest internal requirements of development, quality, traceability, and safety, and lead by example with a Restricted Substance List that excludes more than 1,400 substances.

Sephora Collection Animal Testing Policy

“Our own brand, Sephora Collection, does not test products on animals, and we will not ask others to do so on our behalf, unless it’s required by law in specific countries where we operate.”

I could not locate the Sephora brand animal testing policy anywhere on their website. I had to contact customer service for a statement.

What does Sephora Collection Animal Testing Policy Mean?

It means that Sephora Collection products will be tested on animals in countries like China or Brazil, where animal testing is mandatory.

Where is the Sephora Collection Sold?

I had to email Sephora’s Customer Service 5 times before I could get a straight answer out of someone. Here’s what I got in the third response from Sephora:

Sephora collection products are currently shipped to following countries: United States, Canada, South Korea, Japan and Norway. We also sell Sephora collection items in any country that has a Sephora store.

I emailed asking for clarification on ‘what countries have a Sephora store.’

They sent me the following links before providing the information I asked for:

1. this link they provided to me was for their internal use only https://sephorausa.custhelp.com/app/utils/login_form/redirect/answers%252Fdetail%252Fa_id%252F1869%252Fkw%252Finternational

2. this spreadsheet only discusses USA stores. I’m literally not asking about the USA https://app.smartsheet.com/b/publish?EQBCT=00baa2382eef4a9dbe45266fb0410695

3. this list was not written by a Sephora employee and is not accurate and not relevant to what I am asking for https://community.sephora.com/t5/Beauty-Confidential/Animal-Testing-Gluten-amp-Vegan-Info/td-p/977211

This was the answer they finally decided was correct:

The countries we do currently ship to are USA, Canada, Mexico, Brazil, Czech Republic, Denmark, France, Greece, Italy, Poland, Portugal, Romania, Spain, Sweden, Turkey, China, Hong Kong, Indonesia, Malaysia, Middle East, Philippines, Singapore, Thailand, Australia, and New Zealand. Currently we do not have a list of countries that sell the Sephora Collection brand.

The answer from Sephora is ridiculous, by the way. Sephora the company absolutely has a list of where Sephora is selling the Sephora Collection brand. They have to keep track of stuff like this for pesky little things like inventory.

Sephora’s customer service is a joke. They do not care about providing accurate or relevant information. It’s very clear that me contacting them was an annoyance. It’s great to see that even though I’m Sephora Rouge through 2020, Sephora gives zero fucks. I guess this is just another reason why Ulta provides better customer service.

Is Sephora Collection PETA Certified?

No.

Is Sephora Collection Leaping Bunny Certified?

No. I would definitely take them seriously if they were Leaping Bunny certified.

Who owns Sephora?

Sephora is owned by LVMH Moet Hennessy Louis Vuitton, operates more than 500 stores worldwide selling cosmetics, perfume and other beauty products from different brands.

So is Sephora Cruelty-free?

Absolutely not. And the fact that getting answers out of Sephora is akin to pulling teeth was a real turn off. It makes me want to shop at Sephora even less.

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