Favorite Cruelty Free and Vegan Brands
Reader request! Today I’m sharing my favorite cruelty free and vegan brands with you. This is a list of current favorites. For a more comprehensive list, see my cruelty free brand list. On my cruelty free brand list I list cruelty free brands, brands with parent companies that are not cruelty free, Leaping Bunny certified brands, grey area brands and non-cruelty free brands.
Favorite Cruelty Free and Vegan Brands
In this video I’m wearing no makeup (aside from Bite Beauty Agave Lip Mask in Champagne and my glasses. It was filmed late at night.
Thursday night before I filmed this video I dyed my hair with Pravana Chromasilk Vivids in Vivid Violet (mixed 50% with Cocoa Pink Argan Therapy Creme in Black Chocolate Raspberries) for the top half of my hair. For the bottom half I used Pravana Chromasilk Vivids in Wild Orchid. I dyed a single lock of hair with Pravana Chromasilk Vivid in Green mixed with a little bit of Ion Color Brilliance in Aqua. I hadn’t bleached my hair or dyed my roots in 10 to 12 weeks, which was pretty impressive.
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Urban Decay
I love love love their eyeshadows, lipsticks, glosses and eyeliners. Their loose setting powder is awesome. They’re cruelty free and Leaping Bunny certified. They have lots of vegan options too.
Cover FX
I’m a brand ambassador for Cover FX. They’re cruelty free and vegan. They make my favorite CC Cream. They’re all about complexion perfection.
Sugarpill
They have fabulous pressed and loose eyeshadows. They’re mostly vegan. They also have pretty lashes.
Obsessive Compulsive Cosmetics
They’re all vegan. They make an amazing concealer and primer, in addition to gorgeous eyeshadows.
Paula’s Choice
They’re cruelty free and have many vegan options. They make great skincare products and have a pretty nude mattes palette.
NARS
From multiples to lip pencils, lipsticks, nail polish, blushes and eyeshadows, they’ve got a great line.
Makeup Geek
I love the MUG eyeshadows, blushes, and brushes!
Silk Naturals
Their products are cruelty free, gluten free, and mostly vegan. They have vegan clones for MAC, UD, bareMinerals etc, as well as a lot of their own fabulous products. They also make skincare, too.
Cruelty Free Eyeshadows
- Saucebox Cosmetics
- Meow Cosmetics
- Notoriously Morbid
- Darling Girl
- Glamour Doll Eyes
- Colour Pop Co
- BFTE
- Dreamworld Hermetica
- Virus Insanity
- Femme Fatale Cosmetics
- Illamasqua
- Inglot
- Prestige Beauty
- Rituel de Fille
- Tarina Tarantino
- TheBalm
Vegan Eyeshadows
- Fyrinnae
- Morgana Cryptoria
- Lunatick Cosmetic Labs
- Concrete Minerals
- Geek Chic
Foundations
- The All Natural Face,
- Performance Colors
- It Cosmetics
Nail Polish
- Cult Nails (vegan)
- KBShimmer
- Literary Lacquers
- Rainbow Honey (vegan)
- Nailtini
- NARS
- picture polish
- butter LONDON
- Orly
- Zoya
- ILNP
- Pretty Serious
- Pretty & Polished
- Super Black Lacquers
Makeup Brushes
- Goss
- Makeup Geek
- Sugarpill
- ecoTools
- Bdellium
- Real Techniques
Hair
- Living Proof – Prime Style Extender, Straight Spray, Instant Texture Mist
- Cocoa Pink – Argan Therapy Creme, Princess Poo
- Marc Anthony – Volume Hair Spray, Coconut Shampoo, Coconut Conditioner
- Batiste – XXL Powder, Dry Shampoo
- Pureology – Strength Cure Shampoo and Conditioner
- Futurederm – Phyrra’s Pretty Little Elixir Vegan Hair Masque
Sunscreen
- Supergoop! Save Face SPF 35
- LAVANILA The Healthy Face SPF 40
- Paula’s Choice SPF 25
Hair Dye
- Pravana Chromasilk Vivids
- Manic Panic Hair Dye (vegan)
- Punky Color Hair Dye
- Special Effects Hair Dye
Brows
- Nyx Eyebrow Gel
- Tarte Brow Mousse
- Too Faced Bulletproof Brows
- Senna Cosmetics Brow products
- Anastasia Dipbrow
Mascara
- Urban Decay Perversion
- Too Faced Better Than Sex
- Cargo Lash Activator
Like I said in my video, my cruelty free list reflects my beliefs on cruelty free. You have to do what you feel is best for you. By the way, several of you hve emailed me to tell me I should reconsider Lorac as cruelty free considering how brutally honest their email to me was. I’m still thinking about how I feel about Lorac, but I am listening. I always love hearing from you!
What are your favorite cruelty free and vegan brands?
Pravana Vivids isn’t vegan.
I only said Pravana was cruelty free. I did not claim Pravana was vegan. If you look at Manic Panic, I DID claim MP was vegan. I put it in parenthesis.
Doesnt pravana contain silk?
Which is definitely not vegan.
I didn’t say Pravana was vegan, just that it is cruelty free.
Love so many of these brands as well!
Great list! I have and love many of these brands!
So i’m just going to print this off for my next trip to the US. Haha. Cover FX is definitely on my list to look at.
This is such a fantastic list! Excellent resource.
I just started using Paula’s Choice so I’m glad that they are cruelty free!
So much awesomeness in one post. I want to try all the brands!
I didn’t know MUG was cruelty free! good news!
Bookmarked and saved!
You are so cute in glasses.
Colour pop is one of my favorite brands right now
So many awesome brands!! I love lots of them!
SOOOO Many good things!!!
Very informative post! I have tried only a few brands from this list so far.
Thanks for all of the great recommendations! I went cruelty-free last year and my favorite brands so far are Urban Decay, IT Cosmetics and NYX. (Although I remember reading that NYX got bought by L’Oreal and their CF status was up in the air? Any knowledge about that?) I also like a couple of Tarte products.
Oh, and forgot to add that my favorite hair products are Paul Mitchell! I’ve used them for forever, before I consciously went cruelty-free.
Paul Mitchell is cruelty free 🙂
Yes, and I was so happy I didn’t have to switch. 🙂 Thanks for the info about NYX, glad they have stayed cruelty-free.
Nyx is still cruelty free even though their parent company L’Oreal is not.
Urban Decay is cruelty free and Leaping Bunny Certified even though their parent company L’Oreal is not.
I love Cover FX. I just started using their Natural Finish Oil Free Foundation, which gets a bad rap because it says “oilfree” but it is NOT for oily skin. It is best for dry/normal skin. Excellent for rosacea like mine that is dry as well as sensitive. It is satin finish so it is not matte unless set this setting powder.
I also love Urban Decay although their shiny shadows are not the best for older eyelids. Great lipsticks and eyeliners.
As always I adore Paula’s Choice. Their Skin Recovery line is a savior for my skin.
Love when you post about cruelty free lines:)
Thanks,
Rebecca
So happy you love Cover FX, UD and Paula’s Choice 🙂
So many great brands here. With al of the technology available to us today there’s no excuse for testing on animals. OCC and Too Faced are two of my faves.
I agree with you! There should be no animal testing for cosmetics!
Most of the brands you’ve listed are also one of my top favorites. I LOVE Illamasqua, Urban Decay and INGLOT. These 3 are my TOP 3 😀
BTW Recently I checked an EcoTools set in a local store and it said “Made in China”, which lead me to believe that it is tested on animals? I’ve read that in China they have no laws against animal testing.. But I may be wrong as well.
Products can be made in China but not sold in China and still be cruelty free. Products can be sold exclusively in Hong Kong and be cruely free. EcoTools is cruelty free.
Meow Cosmetics and Fyrinnae are two of my favorite shadow brands. And OCC, I’m obsessed with Lip Tars! Great list.
Happy you like it Judy 🙂
Great list. I love most of the brands you listed.
Yay happy to hear it Kim!
Your blog is a wonderful resource for all things beauty and cruelty free.
Thank you so much Erika!