Today I’ve got the Urban Decay Summer 2014 Eyeliners for you. UD released 4 new, different black eyeliner formulas to go with their blindingly bright Electric Palette (see my review).
UrbanDecay.com (later at Sephora and Ulta)
Super-Saturated Ultra Intense Waterproof Cream Eyeliner in Perversion – $22.00 for .10 oz
Our long-lasting, waterproof cream liner features triple black pigments—for the purest, deepest, most intense black color imaginable. An all-in-one weapon for super-precise or smudged, smoky lines, our long-lasting, waterproof cream liner features triple black pigments—for the purest, deepest, most intense black color imaginable. Super-Saturated Ultra Intense Waterproof Cream Eyeliner lays down tons of intense, lasting color in one stroke. The soft, creamy formula is easy to use, dries down quickly and gives you a controlled, precise application every time. Super-Saturated Eyeliner gives you tons of control (particularly when you use it with our Perversion Angled Brush). And the cream formula is insanely versatile! Use it to add a little definition to your lash line or smudge it to create bold, thick lines.
Ink for Eyes Waterproof Precision Eye Pen – $20
Create envy-inducing cat eyes with ease. Ultra-waterproof and crazy-precise, our fine-tipped pen creates glossy, sharply defined lines that last all day. Draw intense, shiny, blacker-than-black lines with absolute precision. Ink for Eyes has an ultra-fine tip for a smooth, controlled application every time. Whether you want razor-thin lines, winged cat eyes or bold, dramatic lines, Ink for Eyes does it all. Our long-wearing formula glides on smoothly (without skipping or pulling) and dries down to an ultra-waterproof finish that won’t smudge, run or feather. And the color payoff is insane! The best part? Ink for Eyes is really forgiving and so EASY to use (just like a marker)—perfect for everyone from beginners all the way to experts. Use Ink for Eyes to create a bold, super-precise cat-eye or anytime you want a really dramatic look.
24/7 Velvet Glide-On Eye Pencil – $20
A must for smoky-eye fanatics: an ultra-velvety, plush version of our creamy, waterproof 24/7 formula. Create perfectly blended-out or rich, defined lines. Looking for the perfect liner to complement the ever-popular UD smoky eye? This is it: an ultra-velvety, PLUSH version of our legendary 24/7 Eye Pencil. 24/7 Velvet Glide-On Eye Pencil is the ultimate tool for smudging. And it has the same long-lasting benefits as our 24/7 Eye Pencils. (See my review of the 24/7 Eye Pencils.)
All Nighter Eyeliner – $20 for .01 oz
Draw ultra-shiny, intense lines that are blacker-than-black. Our creamy formula twists up, glides on and dries down to a long-lasting waterproof finish. When you need your eyeliner to really perform, you’ve got to bring in the big guns—and All Nighter Eyeliner delivers. This twist-up liner lays down intense, ultra-shiny, blacker-than-black lines that REALLY last. Like our award-winning 24/7 Eye Pencils, this soft, CREAMY formula glides on smoothly. And true to its name, once All Nighter Eyeliner dries down, it’s not going anywhere! The waterproof formula won’t smudge or budge. Added bonus: All Nighter Eyeliner contains moisturizing vitamin E and it’s vegan. All Nighter Eyeliner is great for travel, because it’s easy to apply on the run.
Perversion Angled Brush – $16
Use this angled brush to draw razor-thin lines or bold, thick lines. Like all of our brushes, it’s artist-quality AND cruelty-free! We needed the ultimate brush to go with our Super-Saturated Eyeliner, so we meticulously designed this small, angled brush until it had the perfect angled shape and thickness. Even thinner than our Good Karma Liner Brush, this brush is extra precise and extremely versatile. Use it to draw razor-thin lines or bold, thick lines. The Perversion Angled Brush is super precise and gives you a ton of control. While we designed it specifically for use with Super-Saturated Eyeliner, it works equally well with our other liners or our Brow Box. Or get it wet and dip it into one of our iconic Eyeshadows to turn any shade into liquid eyeliner! Diameter variation in the brush hairs provides more surface area—for optimal pickup and laydown. Like all of our brushes, the Perversion Angled Brush is cruelty-free, vegan and ecofriendly. The brush hair (made from a material derived from recycled PBT plastic bottles) is super soft. Plus, synthetic brush hair doesn’t hold on to gross bacteria the way porous animal hair can (yuck!). And because the surface of the bristles is more regular than brushes made from real hair, synthetic brushes are easier to clean and more hygienic.
From left to right – Cream eyeliner, Ink for Eyes pen, All Nighter eyeliner, and Black Velvet pencil
I tested all 4 shades in a hot shower on the back of my hand with no eyeshadow primer as base, running them directly under the water. They didn’t budge. I rubbed my fingers across them and they still didn’t budge. Finally, when I took soap and water and scrubbed at them with my loofah they came off.
I tested out Ink for Eyes Precision Waterproof Pen on my upper lashline. It was super easy to apply. Once it set (on top of my primer and foundation), it did not transfer on my hooded eyes in my crease. However, when I curled my lashes, it did come off on my lash curler. When I went to reapply it in the places it had rubbed off, it was hard to get it to adhere. I was finally successful with it. It wore for 12 hours before I took it off, all without transferring or smudging for me. I also tested this pen without primer, out of curiosity. Without primer, it transferred into my crease. The one concern that I have with this style of pen is that in the past when I’ve used them, they’ve dried out quickly. This is not to say that the the UD one will do this, just that the thought crossed my mind.
I tested out All Nighter Eyeliner on my outer lower lash line. It was easy to apply and easy to smudge. It didn’t budge during the 12 hours I wore it. I love the fact that you don’t have to sharpen it. It’s also a gorgeous deep shade.
I tested out Super-Saturated Ultra Intense Waterproof Cream Eyeliner in Perversion on my upper waterline and at the root of my lashes. It didn’t transfer to my lower waterline. It has the PERFECT cream eyeliner texture. It wore for 12 hours before I took it off. I absolutely love this! It’s awesome.
The Perversion Angled Brush is nice. It’s not too thick. It’s easy to use it with the cream liner, though I still prefer my teeny tiny push brush. It’s easy to clean and didn’t shed when I washed it.
Of the 4 new eyeliner formulas, I prefer the Super-Saturated Ultra Intense Waterproof Cream Eyeliner because I tightline and line my waterline more than I do any other type of liner lately. That style is supposed to be the most flattering type that you can do on hooded eyes. However, I still prefer cream / gel liners like this for when I want to do a cat eye, too. The formula on the UD Cream is pretty amazing. So far for the few days I’ve been wearing it, it has not come off on my contacts at all. Once it’s on and set, it’s not budging. So this is my perfect, versatile liner.
What do you think of the new Urban Decay Summer 2014 Eyeliners? Which is your perfect liner?
- Cruelty free
- Great variety
- Good value for the price
- If you find black eyeliner too harsh, you won’t like these